The expression ‘tuned in’ has been around for a long time, but its meaning is about to change. In a few weeks from now Wiley will release the book Tuned In: Uncovering the Extraordinary Opportunities That Lead to Business Breakthroughs. The book details the Tuned In Process, a six-step method for creating a resonator, a [...]
Filed under: Knowledge, Learning, Market-driven | Tagged: authentic connections, buyer, ideas, persona, process, resonator, tuned in | 3 Comments »
Lead on Purpose: How Product Managers Lead Teams to Success
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