Lead on Purpose

Much has been written about making things more complex than needed. I’m a fan of simplicity (though I don’t profess to be very good at it). One of the best ways to simplify things (e.g. designs, presentations) is with pictures…the right pictures. Guy Kawasaki, a leading entrepreneur and VC thought leader, shares this post on the art of visual thinking. He says:

The more slides and pages that you need to explain your business, the less likely you will succeed. Truly, the best pitches and plans require nothing more than one page or a picture to explain them.

We (product managers, etc.) will do well to follow Guy’s advice to use more visual thinking in presentations and other product deliverables.

Filed under: Product Management / Marketing Tagged: | entrepreneur, pictures, simplicity, visual