Just because you port or transition your product (software, hardware, etc.) to a model that is new/up-and-coming/exciting/proven/<fill in the blank>/ you have no guarantee it will succeed; technology is not enough to make a mediocre idea succeed. You must understand the market. If your product or idea is not what potential customers are looking it [...]
Filed under: Leadership, Market-driven, Product Management / Marketing, Techology | Tagged: customers, SaaS, success, understanding | 1 Comment »
