Posted on June 14, 2010 by Michael Ray Hopkin
“Revolution doesn’t happen when society adopts new technologies–it happens when society adopts new behaviors.” Clay Shirky, author of the book Here Comes Everybody: The Power of Organizing Without Organizations, provides an eye-opening look at how technology is changing the way we think, work and live. The book helped me understand more clearly how the Internet has changed [...]
Filed under: Innovation, Market-driven, Product Management / Marketing, Techology | Tagged: behavior, Clay Shirky, invention, social media | Leave a Comment »
Posted on August 12, 2009 by Michael Ray Hopkin
I’m away this week, so I “pre-loaded” my blog with a link to a great post. Too often we deal with the symptoms of a problem instead of dealing with the problem head-on; Seth Godin calls this “bear shaving.” If you are spinning your wheels and not making the progress you desire, perhaps you are [...]
Filed under: Innovation | Tagged: bear shaving, focus, Seth Godin | Leave a Comment »
Posted on June 22, 2009 by Michael Ray Hopkin
A key axiom for today’s leaders is that forward progress comes through hard work and persistence. This applies not only to your progress as a leader, but also to the progress of the people you lead. The ups and downs of daily interaction can inspire or drain, depending on your attitude and perseverance. To make [...]
Filed under: Innovation, Leadership | Tagged: focus, Frederick Williams, market input, perseverance, persistence, progress, success, Tom Peters | Leave a Comment »
Posted on June 6, 2009 by Michael Ray Hopkin
“No one ever says: ‘My life’s just too interesting, too stimulating, too provocative, too fulfilling, too engaging…’” All things we do fit into three categories: Bad work: A waste of time, energy and life. Doing it once is one time too many. Good work: The familiar, useful, productive work you do and do well. Great [...]
Filed under: Innovation, Leadership, Purpose | Tagged: action, choice, focus, Great work, inspire, Michael Bungay Stanier, responsibility | 1 Comment »
Posted on May 12, 2009 by Michael Ray Hopkin
Every product and service we have today was once an idea. Even the most basic items did not exist before someone (or ones) came up with an impression of a product or service that would be useful in some way. When you stop and think about it, the number of incredible products and services available [...]
Filed under: Innovation, Knowledge, Leadership, Market-driven, Product Management / Marketing | Tagged: Carol Bartz, customer focus, products, services, strategy, Yahoo! | 3 Comments »
Posted on February 23, 2009 by Michael Ray Hopkin
How do you spread your ideas and get people truly excited about buying your products and services? In his new book World Wide Rave, David Meerman Scott tells us how to start a movement and create ideas that spread. Here are the Rules of the Rave: Nobody cares about your products (except you) No coercion [...]
Filed under: Innovation, Market-driven, Product Management / Marketing | Tagged: David Meerman Scott, spreading ideas, triggers, World Wide Rave | 5 Comments »
Posted on May 7, 2008 by Michael Ray Hopkin
A few months back I wrote a post about the best-selling book The New Rules of Marketing and PR by David Meerman Scott. David is a thought leadership and viral marketing strategist. He has written several ebooks that have been downloaded hundreds of thousands of times. He teaches people how to get noticed online through [...]
Filed under: Innovation, Knowledge, Learning, Market-driven, Product Management / Marketing, Techology | Tagged: ebooks, new rules, podcast, viral marketing | 7 Comments »
Posted on April 10, 2008 by Michael Ray Hopkin
Almost every organization has managers; people who are responsible for maintaining the structure of the organization and who focus on the bottom line. They are typically responsible for the day-to-day efforts and errands, and keep things moving along. Having great managers is critical to the success of any organization. Most organizations also have leaders. They [...]
Filed under: Innovation, Leadership | Tagged: innovator, leader, manager, perspective | Leave a Comment »
Posted on March 24, 2008 by Michael Ray Hopkin
Why do some few brands take off like a rocket while many (most we’ve never heard of) never leave the ground? A new book that expounds on this question will be released this week. The title is Accidental Branding: How Ordinary People Build Extraordinary Brands by David Vinjamuri. In Accidental Branding, David profiles the leaders [...]
Filed under: Innovation, Market-driven | Tagged: branding, faithful, intention, persistence, problem solving | Leave a Comment »
Posted on March 19, 2008 by Michael Ray Hopkin
When I hear the words “social media” I think of sites like Facebook, MySpace and YouTube. Each has gained notoriety that comes with a huge following. My view of the future of social media was changed yesterday afternoon. I am at the Von.x conference in San Jose this week and attended a panel discussion about [...]
Filed under: Innovation, Techology | Tagged: social media | Leave a Comment »