Lead on Purpose

Promoting Leadership Principles in Product Management


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Employee development on purpose

 

Recently companies have raised their focus on why customer success matters and how to delight increasingly demanding customers. At its core, creating happy customers requires happy employees—the front-line people who interact continually with customers.

What are companies doing to develop their employees? Do free lunches and game rooms provide the needed motivation to keep employees excited  and customers happy? What are you doing to improve employee engagement in your organization?

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How new technology is affecting SMBs

Guest post by Cayden Whitmond

Now more than ever, the future of business is one shaped by fast-paced innovations to technology and the way that work is done. In the past, emerging tech may have been exclusive to bigger businesses, but today there are plenty of solutions that specifically have SMB owners in mind.

Because tech innovations occur so rapidly today, the small business ecosystem—and the small business owners who may not have the insights or resources to keep pace with new tech sprints—risks falling behind larger corporations that are utilizing these solutions. That’s why it’s imperative to remain aware of emerging software, automation and machinery that may directly affect your business.

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How to take a new offering to market

We live in a great time where, in most of the world, you can invent a new product or service and—with the appropriate up-front work—earn money from the value it creates for customers. This is remarkable!

Creating new products and services, however, takes a lot of thinking and hard work—especially in the technology space. Coming up with an initial idea is often the easiest part of the entire process. Forming the plan and doing the work just to get your offering ready to sell is where the big effort rests. How do you take a new product or service to market?

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Why the Future is up to Us

We live in a fast-paced world where technology changes our lives daily. For some it’s invigorating. For others it’s intimidating if not terrifying. With news about AI (artificial intelligence) getting smarter and more accurate, self-driving cars and trucks becoming more reliable, and neural networks communicating directly with people’s brains, it’s easy to see how people are getting nervous.

That change is coming is inevitable. What we do with it and how we handle it will determine our future.

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Learn and apply these leadership traits in an afternoon

When you think about the leaders you respect and admire, you see qualities that make them great. This can be inspiring or disheartening, depending on your current state of mind.

Most great leaders rose to prominence over time by doing small things, consistently, with the drive to win. How can you adopt some of their key skills?

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On ideas and strategic thinking

Every product and service we have today was once an idea. Even the most basic creations did not exist before someone came up with an impression for a better outcome that would be useful in some way.

When you stop and think about it, the number of incredible products and services available today is truly amazing. In many cases, these great products have developed into product lines, companies and even industries. And it all started with an idea.

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What makes a learning organization?

Amazon, Intuit, Airbnb, Disney, FedEx and Uber…what do these companies have in common? They know their customers. They don’t just know about their customers, they know why their customers ‘hire’ them and their products to do specific jobs.

All of these companies are learning organizations. At their core is a deep desire to know why people and companies spend their money to purchase their products and services.  They know the importance of constant learning, they know what they are competing against.

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