Lead on Purpose

Promoting Leadership Principles in Product Management


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Rules for amazing team formation

Guest post by Daniela McVicker

People make companies successful. Without effective team formation, a business can’t succeed. Carefully choosing and assigning roles and tasks is a crucial element in business management.

Building a strong team with a healthy work relationship is a demanding task. That is why carefully selected and strictly established rules can be life savers. These critical rules for team formation can help you create an amazing team.

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5 Tips To Re-Engage and Retain Valuable Employees

Guest post by Brett Farmiloe

The two-year itch. You know what I’m talking about. It’s the feeling you get after being at a job for a couple of years. You start looking around, and the little voice in your head says, “Do we need to make a change?.”

While that little voice can be great for your own personal growth, it’s not what you as the employer want. An experienced, tenured, employee is very valuable, and you would prefer not to replace them and have to reinvest in training another. This is not a purely American problem either, more than 50% of all organizations globally struggle with retaining their most valuable employees.

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On ideas and strategic thinking

Every product and service we have today was once an idea. Even the most basic creations did not exist before someone came up with an impression for a better outcome that would be useful in some way.

When you stop and think about it, the number of incredible products and services available today is truly amazing. In many cases, these great products have developed into product lines, companies and even industries. And it all started with an idea.

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Practical Ways to Implement the Law of Attraction

Guest post by Harrish Sairaman

The Law of Attraction, like many other laws is a law of the universe.

The Law of Attraction (LOA) states that a person attracts situations that are aligned to his/her vibrations. This law is based on metaphysical concepts, but practically, it simply means the following:

  • What you like has an effect on whatever happens to you
  • What you think about has an effect on whatever happens to you

In short, it predominantly works on the emotions.

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Why you need a Life Plan

To reach a port we must sail, sometimes with the wind, and sometimes against it. But we must not drift or lie at anchor.

—Oliver Wendell Holmes

Are you drifting in your career or your life? Do you have unmet goals or life-long aspirations you’ve failed to achieve? If so you’re not alone. You know where you want to end up, but why is so difficult to get there?

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How to invest in yourself

Now that the hype of the New Year is behind us it’s a bit easier to look forward through a more realistic lens. Many resolution and goal-setting plans exist, and in that late December period, the number of offers can make your head spin. That’s why I like to get past the holidays so that I can think more clearly about my focus for the next year.  The following resources are making a noticeable difference for me this year and I want to recommend them for your consideration: Continue reading


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Why companies win by building relationships

For too many companies, business-to-business (B2B) customer engagement is dismally low. In most cases the people running the business don’t recognize the disengagement and don’t see it as a problem.

In his article B2B’s Win by Building Relationships, Not Selling on Price, author Marco Nink gives the following insight on the importance of building customer relationships:

Competing on price is a losing strategy, and Gallup research shows it’s an unnecessary one. B2B companies are more likely to be successful and secure in their customer relationships if they help their customers succeed. The more a B2B company helps its customers perform, the more essential it becomes. That kind of customer impact transforms B2B companies from vendors into vital partners.

To make a difference for your customers you need to help them improve performance and achieve their goals. Building solid relationships will not only help customers improve their performance, but will also increase their commitment to you. Listen to their feedback and build connections with the factors that drive their business.

Here are three simple tools that great leaders use to improve their working relationships:

  1. Listen: Leaders let other people talk and they pay attention to what they’re saying. They remove anything that would distract from their conversations and focus on what people are trying to convey.
  2. Understand: They appreciate what other people do and value their feedback. They know that taking the time to understand where people are coming from will pay dividends in the long run.
  3. Acknowledge: Leaders acknowledge the contributions of others. They are quick to give credit to others for their successes. They know that customers will be more motivated to use their products and provide value if they acknowledge their contributions.

Are you building effective relationships with your customers?


The Product Management Perspective: To effectively lead the product development efforts, product managers must build meaningful relationships with their customers. Listen to them, learn from them, put their feedback into the appropriate context, then move forward and make decisions that will improve the value of your products.