Lead on Purpose

Promoting Leadership Principles in Product Management


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How leaders rise above the distractions

The corporate world is full of distractions. Many companies go to great lengths to provide workers with the tools, culture and environment to work productively, but workers still form habits that are killing their productivity. Texting, social media and email provide a constant stream of distractions. According to Challenger, Gray and Christmas, employees participating in March Madness (the NCAA basketball tournament)—between filling out brackets and watching games online—could cost a total loss of productivity approaching $4 billion.

How can leaders deal with workplace distractions effectively? How do individuals avoid interruptions and stay focused?

Rising Above Continue reading


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How do you reduce the customer churn rate?

Guest post by Ryan Harrison

SaaS (software as a service) sales teams often focus on bringing in new clients; however, they often miss the key fact that existing clients pay more dividends in the long run. The blog ForEntrepreneurs.com reports that 5-30 percent of a business’ revenue comes from the initial sale. Renewals and upsells account for the other 70-95 percent. Businesses that struggle with a high churn rate lose out on these compound dividends.

Churn rate measures the number of customers leaving a business over a specified period of time. For any business with a subscriber-based service model, churn rate can mean the difference between profit and bankruptcy. Continue reading