Lead on Purpose

Promoting Leadership Principles in Product Management


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Why customer success matters

Think about a product you use regularly. Why do you use it? Why do you love it? What keeps you coming back?

When creating a product or service, you want your users and buyers to answer these questions with positive reactions. You hope they will get the full value of your offering and that they will have a positive experience as they use for their business. You want them to keep coming back for more.

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4 Steps for Designing a Healthy Interconnective Infrastructure

Guest post by Yvette Bethel

Your interconnective infrastructure is the framework that facilitates interpersonal and other work relationships. It is important to realize that it doesn’t only encompass interpersonal relationships, it also incorporates your communication channels, organizational structure, policies, procedures, and strategy. As a leader, it is important to be able to identify and facilitate your interconnective infrastructure because it is the glue that holds your team together, either facilitating unhealthy cultures or positive ones propelled by authentic, respectful interactions founded on skills that shape and sustain trust.

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How to take a new offering to market

We live in a great time where, in most of the world, you can invent a new product or service and—with the appropriate up-front work—earn money from the value it creates for customers. This is remarkable!

Creating new products and services, however, takes a lot of thinking and hard work—especially in the technology space. Coming up with an initial idea is often the easiest part of the entire process. Forming the plan and doing the work just to get your offering ready to sell is where the big effort rests. How do you take a new product or service to market?

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Why small habits make a big difference

The word ‘habit’ generates different thoughts depending on your situation. For some it’s that thing they are addicted to. For others it brings to mind the things they’re not doing and invokes anxiety. For many in this audience, it connotes the path to accomplishment, the things they are doing—consistently—to move forward and create success.

For me, habits are an integral part of the processes I put in place to ensure I take the best actions and follow the right systems. For example, I love what exercising does for my body. Years ago, I developed the habit of running; I found things that make it enjoyable—e.g. listening to books and podcasts—that encourage me to keep doing it. Running has become a part of my life, a habit I enjoy that delivers positive results.

What would it take for you to achieve the change or to make the progress that deep down you’re seeking? How would you get started? Why does it matter?

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Bridging the leadership gap in innovation

Guest post by Jesse Nieminen

We’re living in an age where many industries are facing big changes. To thrive, or even survive, most companies need to find ways to innovate.

Yet, most companies fail to do that.

For example, according to McKinsey, more than 80% of executives think that their current business models are at risk and consider innovation to be very important for the future of their organization. However, only 6% of the said executives are actually satisfied with their innovation performance.

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Changing the game with decisive action

You have created the vision for your products; you’ve built trust among your teams; you’re working hard to motivate team members to do great things; and you’re working to develop your teams with insight and direction. The final step in my 5 Factors methodology is to act decisively. As the product leader you need to get things moving; you own the success of your products.

How will acting decisively change the game for your products?

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Developing team member skills

As you progress on the journey of building great teams, you create the vision, build a strong foundation of trust and motivate your team to reach beyond what they thought they were capable of doing. The next step is to work with your teams to develop their ability to work more effectively and hone their skills for the markets your products serve.

Why should you focus on developing your team?

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